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Just my type: a book about fonts

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Language:
English
Description

A hugely entertaining and revealing guide to the history of type that asks, "What does your favorite font say about you?"

Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product that we buy. But where do they come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)?

Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

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ISBN:
9781592406524
9781452624518
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Grouping Information

Grouped Work ID ac198ea9-180c-4dc1-a1ab-90ab3fc9470e
full_title just my type a book about fonts
author garfield simon
grouping_category book
lastUpdate 2017-06-24 05:04:28AM

Solr Details

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auth_author2 Jackson, Gildart.
author Simon Garfield
author-letter Garfield, Simon.
author2 Jackson, Gildart., hoopla digital.
author2-role Jackson, Gildart.|Narrator, hoopla digital.
author_additional Simon Garfield.
author_display Garfield, Simon
availability_toggle_catalog Available Now, Available Online, Entire Collection
available_at_catalog Huron Street, Perl Mack
bisac_subject DESIGN / Graphic Arts / Typography
callnumber-a Z250
callnumber-first Z - Library Science
callnumber-subject Z - Books and Writing
callnumber_sort_catalog ART
date_added 2011-08-02T06:00:00Z
days_since_added 2153
detailed_location_catalog Huron Street - Adult Nonfiction, Perl Mack - Adult Nonfiction
display_description

A hugely entertaining and revealing guide to the history of type that asks, "What does your favorite font say about you?"

Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product that we buy. But where do they come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)?

Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

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edition Unabridged.
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language English
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lc_subject Graphic design (Typography), Type and type-founding
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literary_form Non Fiction
literary_form_full Non Fiction
local_callnumber_catalog ART i
local_callnumber_exact_catalog ART i
local_callnumber_left_catalog ART i
local_days_since_added_catalog 2153
num_holdings 3
oclc 854532
owning_library_catalog All Anythink Libraries
owning_location_catalog Huron Street, Perl Mack
physical 1 online resource (1 audio file (7hr., 30 min.)) : digital., 356 p. : ill. ; 22 cm.
popularity 3
primary_isbn 9781592406524
publishDate 2011
publishDateSort 2011
publisher Gotham Books,, Tantor Audio ,, Tantor Media
rating 2.5
rating_facet oneStar, twoStar
record_details hoopla:MWT10755191|eAudiobook|Audio Books|Unabridged.|English|Tantor Audio ,|2011.|1 online resource (1 audio file (7hr., 30 min.)) : digital., ils:854532|Book|Books||English|Gotham Books,|2011, c2010.|356 p. : ill. ; 22 cm., overdrive:b3604d3d-cb55-4047-9a2f-caf247b32175|eAudiobook|Audio Books||English|Tantor Media|2011|
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scoping_details_catalog hoopla:MWT10755191||Available Online|Available Online|false|true|false|false|false|false|||, ils:854532|1095151|On Shelf|On Shelf|false|true|true|false|false|true|||, ils:854532|1095152|On Shelf|On Shelf|false|true|true|false|false|true|||, overdrive:b3604d3d-cb55-4047-9a2f-caf247b32175|-1|Available Online|Available Online|false|true|true|false|false|false|||
subject_facet DESIGN / Graphic Arts / Typography, Graphic design (Typography), Type and type-founding
target_audience Adult
target_audience_full Adult
title Just my type : a book about fonts
title_display Just my type : a book about fonts
title_full Just My Type A Book About Fonts, Just my type : a book about fonts / Simon Garfield, Just my type : a book about fonts [electronic resource]
title_short Just my type :
title_sort just my type a book about fonts
title_sub a book about fonts
topic DESIGN / Graphic Arts / Typography, Entertainment, Graphic design (Typography), Nonfiction, Type and type-founding
topic_facet Entertainment, Graphic design (Typography), Nonfiction, Type and type-founding