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Cradle to cradle : remaking the way we make things

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New York : North Point Press, 2002.
1st ed.
9780865475878 (pbk.), 0865475873 (pbk.)
Physical Desc:
193 pages : ill. ; 21 cm.
Wright Farms - Adult Nonfiction
"Reduce, reuse, recycle," urge environmentalists; in other words, do more with less in order to minimize damage. As William McDonough and Michael Braungart argue in their provocative, visionary book, however, this approach perpetuates a one-way, "cradle to grave" manufacturing model that dates to the Industrial Revolution and casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world? they ask. In fact, why not take nature itself as our model? A tree produces thousands of blossoms in order to create another tree, yet we do not consider its abundance wasteful but safe, beautiful, and highly effective; hence, "waste equals food" is the first principle the book sets forth. Products might be designed so that, after their useful life, they provide nourishment for something new-either as "biological nutrients" that safely re-enter the environment or as "technical nutrients" that circulate within closed-loop industrial cycles without being "downcycled" into low-grade uses (as most "recyclables" now are). Elaborating their principles from experience redesigning everything from carpeting to corporate campuses, the authors make an exciting and viable case for change.
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Wright Farms - Adult Nonfiction
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Includes bibliographical references.
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APA Citation (style guide)

McDonough, W., & Braungart, M. (2002). Cradle to cradle: remaking the way we make things. New York: North Point Press.

Chicago / Turabian - Author Date Citation (style guide)

McDonough, William and Michael Braungart. 2002. Cradle to Cradle: Remaking the Way We Make Things. New York: North Point Press.

Chicago / Turabian - Humanities Citation (style guide)

McDonough, William and Michael Braungart, Cradle to Cradle: Remaking the Way We Make Things. New York: North Point Press, 2002.

MLA Citation (style guide)

McDonough, William., and Michael Braungart. Cradle to Cradle: Remaking the Way We Make Things. New York: North Point Press, 2002. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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MARC Record

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008010713s2002    nyua     b    000 0 eng  
010 |a  2001044245
020 |a 9780865475878 (pbk.)
020 |a 0865475873 (pbk.)
035 |a (OCoLC)47623923
040 |a DLC |c DLC |d DLC |d TnLvILS
042 |a pcc
05000 |a TD794.5 |b .M395 2002
08200 |a 745.2 |2 22
084 |a SCI020000 |a TEC010000 |a TEC016000 |a NAT011000 |2 bisacsh
1001 |a McDonough, William.
24510 |a Cradle to cradle : |b remaking the way we make things / |c William McDonough & Michael Braungart.
250 |a 1st ed.
260 |a New York : |b North Point Press, |c 2002.
300 |a 193 p. : |b ill. ; |c 21 cm.
504 |a Includes bibliographical references.
5050 |a A question of design -- Why being "less bad" is no good -- Eco-effectiveness -- Waste equals food -- Respect diversity -- Putting eco-effectiveness into practice.
650 0 |a Recycling (Waste, etc.)
650 0 |a Industrial management |x Environmental aspects.
650 1 |a Recycling (Waste)
690 |a Science / Life Sciences / Ecology
690 |a TECHNOLOGY & ENGINEERING / Environmental / General
690 |a TECHNOLOGY & ENGINEERING / Industrial Design / General
690 |a NATURE / Environmental Conservation & Protection
7001 |a Braungart, Michael, |d 1958-
85642 |3 Contributor biographical information |u
85642 |3 Publisher description |u
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